Interviews 6:00 Min read

Rafael de Jorge (Growtur): “Investing in technology is just as important as training people to know how to use it”.

Rafael de Jorge is a great expert in marketing and innovation who has recently created a digital school of technology, creativity and ethics for the tourism sector.

Marga Escandell Content Manager
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Marketing 5:00 Min read

Which technology will hotels need in the new post-coronavirus era?

Once the state of alarm has finished and borders have been opened among autonomous communities and to foreigners, holidays seem to be a step closer.

Marga Escandell Content Manager
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Marketing 3:40 Min read

What does Social WiFi mean to the hotel industry?

There are increasingly more hotels using technologic systems or tools because they’ve become a much more decisive factor than price and the offer when it comes to improving the guest experience.

Cristina García Marketing Consultant de Amara
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Interviews 5:00 Min read

Laura Rampérez (Inturea): “To know the most profitable traveller is essential to implement any experience branding”.

Laura Rampérez is CEO and co-founder of Inturea, a project that she has led for 5 years and has become a reference for tourism brands.

Marga Escandell Content Manager
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Marketing 4:00 Min read

How to attract guests to your hotel when bookings drop?

New technologies offer new possibilities to gain more visibility, recover customers and attract new ones.

Tomeu Fiol Marketing Manager de Hotelinking
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Marketing 4:00 Min read

What measures can we take to attract more direct bookings? Border openings from 21st June. The beginning of a new normal.

The current situation shows the need to invest in tools that allow to know the customer better.

Marga Escandell Content Manager
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