Category: Marketing

technical seo for hotels
Marketing 3:45 Min read

5 technical SEO tips for hotels

No matter where you are based or who you are trying to reach, search engines optimisation (SEO) is crucial for all hotels expecting to sell their services and improve the knowledge and general brand awareness.

Xavier Idevik
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subjects email
Marketing 3:30 Min read

Email Marketing Guide: Email subjects that obtain high open rates.

The subject is one of the most important factors in an email marketing campaign.

Marga Escandell Content Manager
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Marketing 3:45 Min read

Email Marketing Guide: Hotel email marketing bad practices and how to avoid the infamous spam folder.

There are three golden rules that must be considered when sending email marketing campaigns to avoid the spam folder.

Marga Escandell Content Manager
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Marketing 5:15 Min read

Email Marketing Guide: What to consider before launching email marketing campaigns.

Before starting an email marketing strategy, the data verification and cleaning process is very important so as not to damage the reputation of the hotel brand domain.

Marga Escandell Content Manager
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Marketing 4:20 Min read

Email Marketing Guide: How to obtain direct bookings from repeat guests. Email marketing versus other sources of traffic.

Email marketing is the best strategy to generate direct bookings from repeating guests and help reduce CAC.

Marga Escandell Content Manager
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Marketing 3:45 Min read

Email Marketing Guide: How can email marketing lead repeat guests’ reservations to the direct channel?

Learn all the strategies, technologies, tips and tricks to turn email marketing into a powerful channel to disintermediate bookings. In each article we teach in a practical way and with examples everything you need to implement in your campaigns. Ready to launch your email marketing strategy? Let’s start!

Marga Escandell Content Manager
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