Category: Marketing

PCautivo
Marketing 3:20 Min read

What does a captive portal mean to the hotel sector?

An internet connection is nowadays practically a must in all sort of properties.

Tomeu Fiol Marketing Manager de Hotelinking
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Marketing 3:15 Min read

The importance of automating your email marketing campaigns

Email marketing is a crucial technique for the hotel sector. Among other reasons, because it is a direct marketing strategy that makes it possible to provide a key service to the guest, improve your brand awareness and to foster your current guests’ loyalty, promoting, especially, direct sales.

Cristina García Marketing Consultant de Amara
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Marketing 3:30 Min read

Why is a hotel-specific technology necessary?

Nowadays, all sectors are going through a great revolution: data revolution.

Tomeu Fiol Marketing Manager de Hotelinking
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Marketing 3:20 Min read

What methods can a hotel use to capture guest data?

Capturing guest data is the strategy which best enables your hotel to get to know the target group and improve your services by adapting them to suit guest preferences.

Cristina García Marketing Consultant de Amara
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Marketing 2 Min read

5 key reasons to invest in a hotel CRM

CRM software is a crucial element that allows for effective communication and customer relationship management.

Tomeu Fiol Marketing Manager de Hotelinking
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Marketing 2:50 Min read

Why is it crucial to verify your contacts’ email addresses?

For hotels, it is now more important than ever for each of the actions and processes involved in the purchase cycle of their consumers to be verified, manageable and optimisable.

Tomeu Fiol Marketing Manager de Hotelinking
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