Add key fields from your PMS to the data captured by Hotelinking’s Social WIFI.

We offer you the possibility to enrich your database with your PMS. This way you will be able to segment your market campaigns more precisely to win your guests’ loyalty and boost direct sales.

Discover how to enrich your database.

Improving your database is fundamental. We offer you the possibility to match the data that you obtain by capturing WIFI data with the data from your PMS.

Features.

Automated Data Match process

Automated Data Match process

Verified and GDPR compliant data

Verified and GDPR compliant data

Integration with PMS and booking engine

Integration with PMS and booking engine

Integration with your PMS.

Integration with your PMS.

Integration consists in creating a link between Hotelinking and the PMS of the hotel or chain, to be able to recover information and cross-reference the data obtained by Hotelinking and the data that is already in the PMS.

Carry out segmented marketing campaigns.

Carry out segmented marketing campaigns.

Integration with the PMS will allow us to obtain enriched data from our guests and allow greater segmentation when we launch marketing campaigns.

Consolidate all data in real time.

Consolidate all data in real time.

When you enter data such as surname and room number in our data capturing portal, it will be validated against the PMS to check that this user/guest really was staying in the property. The guest must have completed the check-in process.

Discover how to enrich your database as much as possible using services such as Portal Pro and Data Match.

For these services to perform optimally, integration with the hotel’s PMS is required. Data captured using Hotelinking’s WIFI module will be cross-referenced with the data obtained from the PMS to create an enriched database.

Using the Portal Pro service, we will request integration with your PMS. This integration is necessary to be able to cross-reference the PMS database with the data obtained from our WIFI module. Before validation, and with a parallel process, Hotelinking will import the designated fields of interest (booking channel, type of room etc.) alongside the user profile within our system. This data will always be available for the hotel to download or import to the CRM, and hotels will therefore be able to use it in 100 % segmented marketing campaigns.

Another option is to sign up to Data Match. This service is an alternative to Portal Pro when we do not wish to capture the information via Hotelinking’s Data capturing portal. In this case, we can opt to match data periodically, directly connecting to the PMS.

If you have subscribed to our hotel CRM, you will have all the enriched data from your guests in real time and will be able to launch very segmented campaigns.

Achieve an enriched database.

Achieve an enriched database.

The data obtained from guests will always be available for hotels to download or import to the CRM. It can then be used in marketing campaigns.

Learn how to import historical data.

Learn how to import historical data.

Hotelinking also offers the possibility to import historical data prior to the capture of data via WIFI, using the Data Match service.

Allow integration with your booking engine.

Allow integration with your booking engine.

With the integration with the booking engine, we can obtain more detailed information about our guests and see how loyal they are to the brand.

Main PMS integrated with Hotelinking

Hotelinking is already integrated with the following PMS, but we cannot manage integration with other systems, including self-created ones.

Main booking engines integrated with Hotelinking

Hotelinking is already integrated with the following booking engines, but we cannot manage integration with other systems.

Discover more about Portal Pro and Data Match.

We have prepared a complete manual which explains in detail all the advantages that these two services offer. Get the most out of your database.

Download data enrichment with PMS.